GIVE WELL GIVE OFTEN - NONPROFIT TREND OF THE WEEK
New Feature! Nonprofit Trend of the Week Nonprofit Innovations disclaimer: this is NOT a plug - please read to end of article for pro's and con's! A friend introduced me to a for-profit product that dovetails well with nonprofit values. Produced by GiveWell.com , the product itself is called the "Healthcare Gift Card". There are pros and cons (discussed below), but first, what is it? Givewell bills itself as: ...a new way to help employees cover health and wellness costs. It is designed to encourage healthy living and staying well. Employees can use it to cover a variety of healthcare costs including co-pays at doctor’s offices and pharmacies or for vision care, dental care, health club memberships and elective procedures at businesses that accept Visa debit cards. Pros Giftwell tells us that Because the Healthcare Gift Card is targeted to work only with health and wellness providers, you can be assured your gift card will be used as a “gift of health.” Better t...